World Bowls and Henselite have this week announced a multi-year partnership.
For over 100 years, Henselite has been a name synonymous with the sport of bowls and now joins with World Bowls, the international federation for the sport of bowls in a two-year deal which will include sponsorship of World Bowls’ major events and providing much-needed equipment to help develop the growth of bowls worldwide. The agreement includes the sponsorship of the next two (2) World Bowls Champion of Champions Singles and the World Bowls Indoor Championship events.
What’s more, Henselite will be supporting World Bowls’ mission to grow bowls in emerging member nations by providing new and second-hand bowls, jacks and mats where possible.
The partnership will give support to the sport and World Bowls’ commitment to supporting and building stronger communities across the globe.
Said World Bowls CEO Neil Dalrymple: “I thank Henselite for agreeing to support World Bowls in delivering several of our World events and for their generous support of equipment for our developing members and for the new Countries joining World Bowls. The provision of Bowls equipment is an important strategic initiative to enable more people to play Bowls in some of our smaller and emerging Countries.”
Added Henselite’s owner Peter Wu: “We’re proud to partner with World Bowls in this exciting new chapter for our sport. For over a century, Henselite has been at the forefront of supporting and helping to develop lawn bowls globally. This partnership is a natural extension of our long-standing commitment and a valuable opportunity to help introduce the game we love to new players in both established and emerging regions around the world.
We’re especially pleased to support the major events on the World Bowls calendar, which do so much to bring together bowlers from all nations and showcase the spirit and unity of our sport on the international stage.”
For more information contact:
World Bowls – CEO Neil Dalrymple 0439 350884, ceo@worldbowls.com
Henselite – Director of Sales and Marketing Jasmine Hirst +61 3 9488 0488 jasmine.hirst@henselite.com.au